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Q & A
For Titleist, the AP2 franchise has been a monumental success for the last several years. Not only has AP2 been the No. 1 iron on the PGA Tour in recent years but it has also garnered a cult following among recreational golfers with handicaps ranging from scratch all the way to the mid-teens. When it comes to the new 718 AP2, Titleist believes it has created an iron that stays true to what loyal AP2 players have come to know and love but in a package that will deliver distance gains, improved feel, and more forgiveness and stability. In terms of added distance, it is most evident in the long and mid irons, as a new, high-strength face material, SUP10, is enabling a thinner clubface that creates more ball speed. Additionally, an increased amount of tungsten weighting used in the heel and toe of the long and mid irons creates enhanced perimeter weighting for improved performance and consistency on mis-hits, as well as a lower CG position for higher launch conditions. The short irons, however, have a more traditional cavity construction that been implemented for maximum control to help players execute from a trajectory or ball flight standpoint on scoring shots. Also of note, the new combination of materials used in creating the 718 AP2s, along with their forging process, provides a softer feel and sound at impact than what their predecessors offered. The stock shaft for the 718 AP2 is the True Temper AMT Tour White, although other premium options are also available at no upcharge, while the stock grip is the Golf Pride Tour Velvet.
|Stock Shaft||True Temper AMT Tour White steel|
|Stock Grip||Golf Pride Tour Velvet|
|Click the Enter Custom Specs tab above for custom shaft & grip options|
Low- and mid-handicappers. AP2 irons have always been a highly versatile offering from Titleist and clubs that fit a wider array of players than some of the company’s other irons. That will be the case again with the 718 AP2. In fact, more Tour players than ever are moving into the 718 AP2 irons, but they still have enough forgiveness that a mid-handicapper who values the look and feel can also play them. The 718 AP2 also generates a bit more distance than the other Tour or players irons in the Titleist lineup. Add it all up and these irons are likely to wind up not only in a lot of bags but in the bags of golfers with very different playing profiles.
Enables a thinner clubface that creates more ball speed from all impact locations, with the result being distance increases through the set.
An average of more than 50 grams of high-density tungsten positioned in the heel and toe of the long and mid irons creates more forgiveness on mis-hits and increased stability at impact.
Stronger and more flexible than 1025 carbon steel or 17-4 stainless steel, the SUP10 that’s used in constructing the body and face of the longer irons enables a lower CG position that promotes faster ball speeds and higher launch conditions.
“We’re using a different face material than we did previously. The face is thinner and creates more ball speed. We also added more tungsten to the head to get more stability and more consistency. And the new AP2 feels more like an MB than any AP2 we’ve ever made.”
Josh Talge, Vice President of Marketing for Titleist Golf Clubs
“The new AP2s, I really like the look of those; they set up well and have that attractive look at address. It looks like what a golf club should look like to me. You can sense more forgiveness with AP2 over the CB or the MB, but I liked that you still have the forged aspect of the AP2 versus the AP1 or AP3.”
TGW customer J.R., 3 handicap
|Titleist Men's 718 AP2 Irons|
|Club||Loft||Length||Lie Angle||Offset||Swing Weight|
Q & A